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New for Autumn/Winter 2024, Bragail 2.0 imagines a digi-gàidhealtachd, a space for all Gaels to be as cheeky, stunning, rebellious, and annoying as we like. We've all been united in recent years by an ever-changing online community, fuelling a Gàidhlig renaissance and launching the careers of many a Park Bar brat. The heart and soul of the Gaelic community is her brazen people. 'Bragail' will always be a celebration of this, logged-in or AFK.

This new collection is full of nostalgic winks to our online childhoods - think hours spent staring at whatever tf teletext was, carefully copying and pasting pre-corporate-era emojis into our MSN names from websites that gave our family computers viruses, learning basic coding to make bebo skins, ascii art, diabolical webcams...

Airson cànan a bhith beò fhathast, às dèidh ceudan de bhliadhnaichean de leas-bhreith is bacadh, magadh is cion mhaoineachadh, feumaidh ar-a-mach a bhith beò ann an anam an t-sluaigh. 's e iomairt punc a th'ann an Gàidhlig. 

// for a language to still be alive after hundreds of years of discrimination, banning, ridicule, and a lack of funding, rebellion has to live in the souls of her people. Gaelic is punk.⁠
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Na bi modhail - cleachd do Ghàidhlig. 

// don't be well behaved, use your Gaelic.⁠